2A and Apsley House  proudly presents a refined selection of Brunello Cucinelli's luxury fashion in South Africa. Explore the latest collections and enduring designs at our premier locations in Hyde Park, Sandton City, and the V&A Waterfront as well as the home collection that can be discovered at Apsley House.

Brunello Cucinelli is renowned for its premium ready-to-wear clothing for men and women, emphasizing sophisticated and refined taste. The brand is celebrated for its use of high-quality materials, particularly cashmere, and its commitment to artisanal craftsmanship and Italian heritage.

Brunello Cucinelli has significantly influenced modern fashion with its emphasis on luxurious materials and timeless designs. The brand's philosophy of blending traditional craftsmanship with contemporary style has set new standards in the luxury fashion industry.

Brunello Cucinelli's designs have been chosen by discerning individuals who appreciate understated elegance and quality. While the brand maintains a low profile in celebrity endorsements, its clientele includes those who value sophisticated style and artisanal craftsmanship.

The brand's unique craftsmanship is characterized by its dedication to traditional techniques and meticulous attention to detail. Notably, half of Brunello Cucinelli's garments are produced using manual skills, underscoring the brand's commitment to preserving artisanal methods.

Iconic pieces from Brunello Cucinelli include elegantly tailored garments, especially its renowned cashmere collections. The brand also offers a range of accessories that complement its clothing lines, all embodying the same ethos of quality and timeless style.

Brunello Cucinelli is pronounced "broo-NELL-oh koo-chi-NELL-ee." This pronunciation honours the brand's Italian roots and its founder, Brunello Cucinelli.